Cadbury Fake is one of the best British chocolate bars of all time and this classic British chocolate bar has been a favorite in Britain for almost a century. From the first moment it was produced, Cadbury knew it would be a success, and so much so that they knew they would have to keep their formulation a closely guarded secret, and it remains so to this day.
This delicious chocolate bar was first developed in 1920 and was founded by accident by a Cadbury employee. This clever employee noticed that when the excess molds dripped off, they fell off in a stream and created a bent flake chocolate.
In 1930 all children’s dreams came true, Cadbury began producing loose half-length Flakes boxes which were distributed to ice cream vendors across the UK. The premise was that the Flake could be placed at a 45 degree angle on top of an ice cream cone, and this would become known as the ’99 ice cream’. Although there have been many different claims as to where the name ’99’ originated, its origin is unknown, and some vendors now often incorrectly refer to it as the ’99 with Flake ‘.
“Only the crumbly, flaky chocolate tastes like chocolate never before tasted.”
Cadbury Flake has a long history of sensual advertising. The above line was first used in 1959 and was used continuously for many years. Cadbury’s marketing has always been strong, claiming that the ad campaign has focused on the sensual nature of eating chocolate.
The Cadbury Flake girls have included 1969 Miss World Eva Rueber-Staier, who also starred in The Spy Who Loved Me, Octopussy, and For Your Eyes Only. Singer Joss Stone was also a Flake Girl in 2008. In 2010, Cadbury finally took the Flake Girl offline. The new ad campaign would focus on the “beauty and delicacy” of the Flake bar rather than the Flake girl succumbing to chocolate. The new ad featured Russian model Yulia Lobova wearing over two hundred meters of yellow fabric. The fabric revolves around the beautiful model like a yellow dress, in an analogy of the Cadbury Flake wrapper.
Cadbury Flake has had many variations.
Cadbury Snowflake was launched in 2000.
In 2003 and 2004, Cadbury released three more Flake variation products. The first, in 2003, was the Dipped Flake, which like the SnowFlake was only 12.5 cm long. The ‘Dipped’ is wrapped in a layer of Cadbury milk chocolate, which holds the Flake firmly together, making it less crumbly and easier to handle. to eat.
The next variation of the Cadbury Flake appeared in September 2004, when Flake Moments was released. This was a boxed selection, with two layers, each with 11 miniature milks and white flakes, with added garnishes. These chocolates have different names like Heaven, Delight, Obsession and Reflection.
Cadbury introduced its own flake ice cream. It’s a crunchy waffle cone filled with vanilla-flavored ice cream, topped with milk chocolate curls, and of course a milk chocolate flake. It also comes with strawberry flavor. Also available is the 500ml jar of vanilla soft ice cream, sprinkled with small pieces of flakes.
