Based on the current market scenario, most of the people prefer to use online options especially mobile apps for almost everything nowadays. Businesses today are heavily driven by the insights of mobile users. And according to a current report from Stats, almost 65 percent of mobile users use mobile apps for what they need. Furthermore, people spend more than 60 percent of their total mobile device usage time using different mobile applications. Stats reports have already made it clear that mobile apps have become an inseparable and undeniable part of people’s lives now and act as the fuel for rapid business growth. This has already made millions of apps for more than one platform. And the rest are striving to get their apps built ASAP by a trusted and experienced application development company.

However, when it comes to app development, most business owners get stuck between options like native app development or cross-platform app development. But according to research and studies, it has been seen that most of the companies have opted for cross-platform application development till now. And there are many reasons for this. Companies now want to reach the maximum number of mobile users, regardless of the operating system or mobile device the user uses. Google Play Store is flooded with more than 3 million apps and Apple App Store has more than 2.5 million apps. With this large count, most businesses prefer to have a presence for both Android and iOS.

Although both native app development and cross platform app development approach can help you to create an app for multiple platforms, a smarter and wiser option may be the second one which is cross platform app development approach. And here are the key reasons why.

But before we delve into the reasons, let’s look at the main difference between cross-platform and native apps.

The difference in terms of development basics: – One of the biggest challenges developers often face with native app development is having to write and run separate codebases for different target platforms. When building a native app, developers must write the code for each of the native platforms from scratch and use the native tools and IDEs. Whereas, with the cross-platform app development approach, developers can simply write a single codebase and run it to build the app for all the platforms they want to target.

operating difference– A native app can run or operate on the specific platform it was built for, while a cross-platform app can run and run on multiple target platforms.

Now, let’s take a look at the top reasons why choosing cross-platform app development might be a smarter choice than having a native app.

Simpler and faster application development cycle:

In the cross-platform app development approach, a single code base is used across multiple platforms and that is what makes the entire app development process simpler and faster. In other words, with this approach, developers have the opportunity to reuse the same code, which also reduces effort.

Reduce development costs:

Because the same code base, tools, and IDE are used to build the application for multiple specific platforms, this reduces development time, which in turn reduces development costs. This approach also optimizes resource utilization, further reducing the cost of application development. Keeping this point in mind, you can also say that with reduced development cost, cross-platform app gives you an opportunity to reach a wider audience at the same time.

Quick MVP or Minimum Viable Product:

The Minimum Viable Product or MVP is a vital part of the application development environment. The reduced, centralized effort required for cross-platform app development also significantly reduces the time and effort required to launch the MVP. The unique codebase is used to deliver the MVP in less time and then you can also add more features to it later.

Ease of integration:

It is much easier to support cross-platform integration with the use of a cloud environment.

Duplicate code:

A lot of fragmented code is generated due to the development of native applications. Whereas, with cross-platform app development, developers write and reuse the same code base. This benefit of code reuse or code duplication also reduces the time and effort required to debug code, as developers only need to debug a single codebase to ensure a flawless and bug-free application for multiple platforms.

With the rapid pace at which the app development landscape is changing and advancing, it is becoming increasingly difficult for developers and businesses to cope. However, after much evaluation and analysis, it has been seen that cross-platform applications can generate more ROI and can also broaden the user base, allowing your application to run on multiple platforms.