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Digital Marketing

The advantages of SMS marketing

We spend many of our days with our cell phones with us instead of in front of a computer. Many studies point out that there is exponential growth in cell phone providers around the world. An estimated 2.4 billion people around the world send and receive text messages. So you couldn’t ask for a bigger and more diverse customer base. Every phone outside of your SMS support. Internet marketers are realizing that there is potential to target a large audience with SMS marketing. For potential sellers, if you have a product or service, you present it directly to the mobile user. Unless you have the experience, you go to established companies to do your SMS marketing. SMS, which stands for Short Messaging Service, means a text message with a maximum length of 160 characters.

SMS marketing is one with bulk SMS where a large number of text messages are sent quickly and easily, of course, with products to sell or promote. In SMS Marketing, you must first compile or acquire a list of potential customers that you want to reach. Most bulk SMS providers provide information on the program in which a text message template is created. Those programs also provide the ability to personalize bulk SMS based on the customer’s name.

Let’s say you want to promote a new CD by a popular band through your website. SMS Marketer potential shopping list of thousands of fans and their mobile phone numbers across various fan sites and create a text message with a link to the song preview embedded in the text message. The potential customer can click the link and get a free preview of the song on the CD. With the help of bulk SMS provider program, you can send thousands of messages in few seconds.

The advantage of SMS marketing over email marketing is that SMS is considered more spam free compared to email. SMS delivery is more secure than email, where it mostly ends up as spam. The most important advantages of SMS marketing are instant delivery of messages, no technical training or skills are required to use the software, bulk SMS marketing software is a safe and easy-to-use utility with a user-friendly GUI interface.

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